Performance apparel

Secured procurement of high quality performance apparel to license for production in overseas markets for retail in Europe.

“Through our Australian network, new products introduced into the European market under licensed production in Hong Kong, China and Turkey.”

Our solution approach;

  • Comprehensive multi-channel market analysis of target sector in United Kingdom and Europe
  • Competitor analysis across digital marketplaces to identify key risks and opportunities
  • Develop a digital strategy with a point of difference online sales platform
  • Produce creative concepts and branding for product launch
  • Negotiation with suppliers for direct fulfilment to customers and consumer.

“Our customer placed high importance on product quality and ethical production practices.”

Value

In partnership with our customer’s sourcing knowledge and market vision, we provided;

  • a business framework for market expansion
  • conceptual development and creative inputs
  • implementation of supply chain infrastructure to support market entry and sustainable expansion

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